The last time I was in San Francisco, riding a bus out of the Haight, a group of six high school kids got on behind me. Despite not having been raised with younger siblings, I've gotten used to hanging out with young people. I feel quite comfortable around them.
Sprawled across the seats, this particular group looked just like an American Apparel ad: young, interracial, and apparently high. They were all clad in a colorful set of distinctly AA hoodies and shirts. Giggling, poking, pushing, laughing, they were all oblivious to the rest of us on the bus.
It almost felt voyeuristic, only I was in the ad with them -- wearing the same brand of sweatshirt. That, and I was definitely not high. But one out of two isn't bad.
So with all this lucidity, I couldn't help but feel a bit disappointed. Not just because I was sober, but because I liked American Apparel simply because they manufactured shirts here in the USA. And more importantly, they're not being manufactured in foreign sweatshops (presumably the working conditions here in the States are more humane -- sweatshops suck, where ever they are). All of our reddit shirts have been American Apparel for that very reason, even though it costs us a bit more.
Why is it that I don't know of any other companies doing it? Even mainstream business magazines have reported on American Apparel, so they must be doing well. We even parodied their ads on Gawker with a set of our own.
Please email me or leave a comment if you know of other companies that are producing clothing here in the USA (or, heck, Canada). I don't have a clue.