Friday, January 18, 2008

reddit still not as popular as porn

Since it got reported on TechCrunch, it must be news. Compete, the cherished alternative to the statistical joke that is Alexa, published the biggest gainers and losers of 2007.

reddit scored a coveted spot on the "positive change" list, just behind LinkedIn, with a +1033% change in monthly uniques. Granted, we got steamrolled by redtube.com, but it's probably not worth trying to compete with web 2.0 porn.

I'm obviously quite pleased with the growth. According to our internal tools, we'd been seeing quite a bit of it all year long. It really took off in mid-October, though -- the drankkit effect cannot be ignored. Now that we have Compete's validation, I feel comfortable promoting this traffic boon: free beer is good. Let the web 2.0 open bar nights begin!